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IKEA Poland promotes sustainable living with Lifestyle Test
9 April 2025
The Lifestyle Test has captured the attention of IKEA Poland, which now features the Lifestyle Test on its website. As part of IKEA Poland's commitment to sustainability, IKEA’s has increased its efforts to encourage eco-conscious living and provides IKEA customers with the practical tool to measure and improve their environmental impact.
Now accessible via IKEA Poland’s sustainability page here, the test serves as a valuable resource for individuals looking to adopt more sustainable shopping habits. This aligns closely with the Lifestyle Test's focus on purchasing as a key area where users can make plans to reduce their carbon footprint by shopping more sustainably. IKEA also provides insights on how its products support sustainable living on its eco-friendly product page, reinforcing the importance of making informed choices.
The creation of a Polish version of the Lifestyle Test is particularly significant for Polish citizens who are keen to make lifestyle changes. It also presents valuable opportunities for Polish industry and policymakers, as the aggregated data from test results will provide crucial insights into national consumption patterns and sustainability challenges. Once a significant number of tests have been taken, this data can help inform targeted policies and strategies aimed at reducing carbon footprints on a broader scale.
Currently, the average carbon footprint in Poland is approximately 6,300 kg of CO2 per person per year. The Lifestyle Test seeks to empower individuals to reduce this towards the ideal target of 2,500 kg CO2, which is considered a sustainable level. This represents a major opportunity for positive change, as individuals, businesses, and policymakers alike can work together to lower emissions and make everyday life more climate-friendly.
This collaboration also highlights the Lifestyle Test as a practical tool for businesses seeking to engage their customers in sustainability efforts. By integrating the test into their sustainability resources, companies can provide their audiences with useful, data-driven insights while reinforcing their commitment to environmental responsibility. The fact that a major retailer has chosen to feature the tool underscores its credibility and effectiveness in fostering sustainable behaviours.
As sustainability remains a top priority for both PSLifestyle and organisations looking to support green initiatives, this initiative marks a meaningful step in bridging awareness and action. Visit IKEA Poland’s sustainability page, campaign page, and eco-friendly product page for more information.
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This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 101037342.